The Elton John Drone Project

The EJAF Drone Collection brings together design, innovation and purpose in collaboration with the Elton John AIDS Foundation.


Inspired by drones used to deliver vital HIV-related medical supplies to remote communities in Kenya, the collection transforms the distinctive drone silhouette into a series of cufflinks, necklaces, pins and bracelets. Red enamel accents, rotating details and kinetic elements give the designs a sense of movement while reflecting Tateossian’s fascination with engineering and mechanical form.
At the heart of the collection, the EJAF Drone Diamonds pieces offer the most precious interpretation of the story, combining white diamonds with rhodium-plated sterling silver, 18K yellow gold-plated detailing and polished moving components.
The wider EJAF Drone collection continues the same graphic design language across a broader range of styles and finishes. With a portion of proceeds donated to the Elton John AIDS Foundation, each piece connects contemporary jewellery design with a cause dedicated to creating meaningful change.

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